OUR STORY
Brand Story
Our starting point was simple: a helmet should not be a passive shell, but an intelligent device that actively looks after the rider.
ORIGIN
From One Helmet to a Complete Riding-Safety Answer
The BRIMI story began with a plain idea — every rider should get home safely. We moved the computing unit and the battery from the top of the head to the back of the neck, so the weight rests where the cervical spine naturally supports it. We kept the battery swappable, so long rides never turn into range anxiety. We brought navigation and voice straight into the rider's view and ear, so there is no need to look down at a phone. Every decision points to the same thing: someone is actively watching over every trip.
Structure review: weight distribution, cooling and sensor placement are confirmed before sampling.
Mission
Someone actively watching over every trip. Every rider getting home safely. Chinese smart helmets riding out to the world.
Vision
To be a driving force in the global smart helmet space, building a riding-safety ecosystem that seamlessly connects the physical and digital worlds.
Values
Innovation-driven · Users first · Safety at the core · Open collaboration
CAPABILITY
Research and Production Strength
Lab validation and production quality control, organized into documented inspection steps.
MISSION
Every ride deserves to be taken seriously
We make no absolute safety claims. We focus on getting verifiable structure, materials and craftsmanship right, and on sharing real data with every rider and partner.